|
Informa Research Services is a United States–based market research company that primarily serves financial services organizations nationwide. Informa Research Services provides competitive intelligence, sales and service evaluation, regulatory compliance testing, and lead generation services to the financial industry. The company gathers competitive product pricing information, branch experience measurements (mystery shopping), and consumer opinions in order to deliver market information, analysis, and targeted recommendations.〔http://www.bai.org/buyers-guide/buyers-guide-detail.aspx?cid=5555〕 Informa Research Services is part of Informa, an international provider of specialist information and services for the academic and scientific, professional and commercial business sectors. Informa Research Services is a Credit Union National Association (CUNA) exclusive strategic provider for competitive intelligence, market research, and mystery shopping services. 〔http://www.cunastrategicservices.com/Informa_Research_Services_98.html?zoom_highlight=Informa%20Research%20Services〕 ==History== In 1983, Informa Research Services was originally launched as Meyer Interest Rate Survey. Although Alan Meyer began consulting with banks as early as 1971, and the idea for the first survey and report came during the late months of 1982, the very first interest rate survey was not published until March 8, 1983. In 1993, the company was purchased by the BISYS Group. The same management team led the company to further successes and increased growth. New divisions were developed as new areas of research and the resulting products became in high demand. In June 2000, the company was purchased by Informa plc and was renamed Informa Research Services, Inc. The resulting changes came from an increased focus on new research areas and enhanced technology systems and solutions.〔http://informars.com/main/Company/CorporateHistory.aspx〕 In February 2013, the company announced that Informa Research Services was to provide financial product information for the Finance App on Windows 8. 〔http://www.informars.com/news/post/Informa-Research-Services-To-Provide-Data-for-the-Finance-App-on-Windows-8.aspx〕 〔http://windowsforum.com/threads/informa-research-services-to-provide-data-for-the-finance-app-on-windows-8.111039/〕 Currently, the company claims to serve more than 6,500 clients, including all of the nation’s top 100 banks.〔http://informars.com/main/Company/CorporateIntro.aspx〕 抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)』 ■ウィキペディアで「Informa Research Services」の詳細全文を読む スポンサード リンク
|